Key points
- As of October 2026. A GEO audit checks whether AI engines such as ChatGPT, Gemini, Copilot, Google AI Overviews and Google AI Mode mention, cite or recommend your company, and what you can do about it.
- Providers differ in how many AI engines they check, whether they measure each question more than once, and whether the technical side is included.
- We chose the providers with our own measurement: we asked five AI engines where to get a GEO audit in Germany.
All providers at a glance
Which provider is best for whom?
- PicoBit.AI: best for B2B companies in the DACH region that want AI visibility measured properly, with published, fixed prices.
- Context Studios: best for start-ups to large enterprises.
- Dreikon: full service with a dedicated GEO offer.
- Hecht ins Gefecht: SEO and GEO in one audit.
- Löwenstark: GEO audit plus workshop.
- milaTEC: GEO audit with its own scoring.
- Stefan von Gagern: best for PR agencies, mid-sized companies, large enterprises.
| Provider | Based in | Primary focus | Best for |
|---|---|---|---|
| PicoBit.AI | Split (serving DACH) | GEO audit: measurement in 7 AI engines, implementation, published prices | B2B companies in the DACH region |
| Context Studios | Berlin | technical GEO audit, AI consulting, software development | start-ups to large enterprises |
| Dreikon | Münster | full service with GEO, LLMO, AI SEO and GEO audits | not narrowed down |
| Hecht ins Gefecht | Bremen | SEO and GEO, own tool for tracking AI answers | not narrowed down |
| Löwenstark | Braunschweig | online marketing with GEO audit and workshop | not narrowed down |
| milaTEC | Cologne | SEO, content, web development, GEO audit | not narrowed down |
| Stefan von Gagern | Norderstedt | independent GEO consultant, editorial and content | PR agencies, mid-sized companies, large enterprises |
Details on other providers per their websites, checked on 7 October 2026.
Generative engine optimization, AI search optimization, AEO: what is what?
- Generative engine optimization (GEO), also called GEO optimization: getting a company named, cited and recommended in AI answers.
- Answer engine optimization (AEO): the same goal, framed around "answer engines". Common in English-speaking markets.
- AI SEO / AI search optimization, sometimes called ChatGPT SEO: the term used by people coming from classic SEO. In practice it usually means GEO.
- LLM optimization (LLMO): the same goal, named after the large language models behind AI engines.
- GEO audit: the assessment before any optimization. Where does a company stand in AI answers today, and why?
Why a GEO audit matters now
AI visibility is replacing part of classic search traffic. When an AI summary appears, only 8% of searches end in a click, compared with 15% without one (Pew Research Center, July 2025). In Germany, position 1 gets an 11% click-through rate when an AI Overview is shown, against 27% without (SISTRIX, February 2026). And 51% of B2B software buyers now start their research in an AI chat more often than on Google (G2, March 2026).
If AI answers leave you out, you usually notice only when enquiries dry up. A GEO audit shows where you stand before you spend money on fixes.
How we built this overview
It is based on our own measurement of 25 September 2026. We asked "Where can I get a GEO audit in Germany?" (in German) in five AI engines: ChatGPT, Gemini, Copilot, Google AI Overviews and Google AI Mode. Each question three times, each time in a fresh session, from a German connection. That gives 15 answers.
We included providers that were named or cited as a source in these answers and that offer a GEO audit as a dedicated service on their website. Profiles are based on the providers' websites, checked on 7 October 2026. We do not list other providers' prices, because they can change. Please ask each provider directly.
Why is PicoBit.AI first on a list PicoBit.AI wrote?
Because PicoBit.AI wrote this overview, and because we can back that up with three things you can check: our prices are published, our measurement method is on our website, and we measure every question three times in seven AI engines. We selected the other providers using the measurement described above and describe them based on their own websites.
GEO audit providers in Germany
1. PicoBit.AI (Split, serving DACH): GEO audits for B2B, measured across seven AI engines
- Based in: Split, Croatia · Markets: DACH and English-speaking, in German and English
- Focus: GEO audits and generative engine optimization, no classic SEO retainers
- Best for: B2B companies in the DACH region that want AI visibility measured properly, with published, fixed prices
- Pricing: Basic Check €950 · Full Analysis from €3,500 (excl. VAT, one-off)
Our recommendation for B2B companies that want to know the price and the method before they start.
PicoBit.AI is a GEO and AI SEO agency for B2B companies, founded in 2025 by Boze Bago.
A GEO audit in two steps:
- Basic Check, €950 excl. VAT: 15 questions your buyers really ask, run through five AI engines: ChatGPT, Gemini, Copilot, Google AI Overviews and Google AI Mode. Each question three times, each time in a fresh session with no history. That is 225 measurements.
- Full Analysis, from €3,500 excl. VAT: all seven engines (adding Perplexity and Claude), a technical audit for AI search optimization, competitor analysis and a prioritised plan. The Basic Check is credited.
Why three runs? AI answers vary. The same question can name you today and leave you out tomorrow, so a single screenshot proves nothing. PicoBit.AI reports the distribution across all runs, with its spread.
What the report covers:
- separate figures for mentions, citations and recommendations
- which competitors the AI engines name instead, and which sources they rely on
- false statements AI engines make about your company
- a label on every finding: verified, inferred or open
- a prioritised action list
After the audit: measurement, findings and implementation stay with the same team. If you want, PicoBit.AI implements the technical changes and re-measures against the same baseline. Reports come as documents plus a review meeting, with no dashboard and no login. PicoBit.AI deliberately gives no ranking guarantees.
Client reference: Grizelj Boats
PicoBit.AI at a glance
| Founded | 2025, by Boze Bago |
|---|---|
| Based in | Split, Croatia · Markets: DACH and English-speaking |
| Markets and languages | DACH region and English-speaking markets · German and English |
| AI engines measured | ChatGPT, Gemini, Copilot, Perplexity, Claude, Google AI Overviews, Google AI Mode |
| Method | every question three times, fresh session with no history, reported with spread |
| Prices (excl. VAT, one-off) | Basic Check €950 · Full Analysis from €3,500 |
| Deliverable | report as a document plus a review meeting |
| Contact | hallo@picobit.ai |
2. Context Studios (Berlin): AI consulting with GEO and AEO as a dedicated service
- Based in: Berlin · founded 2025
- Focus: AI consulting and software development, with GEO and AEO as a dedicated service
- Best for: start-ups to large enterprises (per website)
Context Studios runs a technical GEO audit. According to its website, it checks AI crawler access, robots.txt, llms.txt, structured data, consistent company data and citable content. The result is a prioritised action plan with owners for each item. Projects are led by founder Michael Kerkhoff.
3. Dreikon (Münster): full-service agency with a dedicated GEO service
- Based in: Münster
- Focus: full-service agency with dedicated pages for GEO audits, GEO, LLMO and AI SEO
According to its website, Dreikon combines classic SEO with optimization for generative search. Its GEO audit covers AI visibility, competitor benchmarking and technical requirements. Dreikon also runs a page of company facts written explicitly for AI systems.
4. Hecht ins Gefecht (Bremen): GEO-SEO audit with its own AI monitoring
- Based in: Bremen · founded 2021
- Focus: SEO and GEO
According to its website, the GEO and SEO audit by Hecht ins Gefecht combines visibility in AI engines with technical, content and backlink checks. The agency uses its own tool to monitor AI answers and publishes its own ranking of GEO agencies.
5. Löwenstark (Braunschweig): GEO audit and GEO workshop
- Based in: Braunschweig, with offices in Leipzig, Berlin and Hamburg · founded 2001
- Focus: online marketing with a dedicated GEO agency, GEO audit and GEO workshop
According to its website, the Löwenstark GEO audit covers current AI visibility, competitive prompt analysis, technical compatibility with language models, content and online reputation. It ends with a prioritised roadmap and a results meeting.
6. milaTEC (Cologne): six-part GEO audit with its own GEO scoring
- Based in: Cologne
- Focus: digital agency for SEO, content and web development, with a GEO agency and GEO audit
According to its website, the milaTEC GEO audit has six parts: a status check in AI engines, technical analysis, content and layout, off-page presence, its own GEO scoring and recommendations.
7. Stefan von Gagern (Norderstedt): independent GEO consultant, working remotely across Germany
- Based in: Norderstedt, working remotely across Germany
- Focus: independent GEO consultant with around 20 years in editorial and content work
- Best for: PR agencies, mid-sized companies and large enterprises (per website)
According to his website, the audit starts with a baseline measurement over relevant prompt sets in several AI engines. It then reviews website, PR and LinkedIn and shows which competitors AI engines name instead.
GEO vs SEO: what a GEO audit checks differently
| SEO audit | GEO audit | |
|---|---|---|
| Question | How well does the website rank on Google? | What do AI engines say about the company? |
| What is measured | positions per keyword | mentions, citations and recommendations in AI answers |
| Systems | Google, often Bing | ChatGPT, Gemini, Copilot, Perplexity, Claude, Google AI Overviews, Google AI Mode |
| Sources | mainly your own website | your website plus lists, directories, media and profiles |
| Repetition | one measurement per keyword is usually enough | every question several times, because answers vary |
The two overlap: Google AI Overviews and Google AI Mode draw on the Google index, so good SEO helps there. ChatGPT, Copilot and Perplexity also use other sources. What they say about you only shows up in a GEO audit.
How a GEO audit works
- Collect the questions: what do your buyers ask when they look for a provider like you?
- Measure the baseline: run these questions several times through several AI engines.
- Evaluate: who is named, who is cited, who is recommended, and which sources do the answers rely on?
- Check the technical side: can AI crawlers read your pages? Is your company data the same everywhere?
- Prioritise: what comes first, what later, and who implements it?
How to recognise a good GEO audit
These questions help you compare. The right-hand column shows how PicoBit.AI handles each point. Ask other providers directly for their answers.
| What to check | What to ask | How PicoBit.AI does it |
|---|---|---|
| Your buyers' questions | Which questions do you measure, and where do they come from? | a fixed set of questions your buyers ask; 15 in the Basic Check |
| Several AI engines | Which AI engines do you measure? | 7 engines: ChatGPT, Gemini, Copilot, Perplexity, Claude, Google AI Overviews, Google AI Mode (Basic Check: 5) |
| Repeated runs | How often do you ask the same question? | every question three times, each in a fresh session with no history |
| Mentions, citations, recommendations | Do you count these three separately? | yes, three separate figures in the report |
| Technical side | Do you check AI crawler access and structured data? | yes, in the Full Analysis with a technical audit |
| Baseline | What is later progress measured against? | a frozen baseline; change counts only beyond the spread |
| Price | What does the analysis cost, and is it fixed up front? | published: Basic Check €950, Full Analysis from €3,500 (excl. VAT, one-off) |
How stable AI answers are
In our measurement of 25 September 2026, no provider owned the topic "GEO audit" yet. The answers named different providers depending on the engine and the run, and drew on around ten different websites, mostly audit pages of smaller agencies.
This means a single AI answer tells you little. Only repeated measurement shows who is named reliably.
What this overview does not show
- It does not rate the quality of the providers. It shows whom AI engines name or cite for one specific question.
- The measurement is a snapshot from 25 September 2026: one question, in German, five AI engines, 15 answers. Perplexity and Claude were not part of it.
- Profiles come from the providers' websites. Services and prices can change.
- Other GEO audit providers exist that did not appear in this measurement.
Common questions
Who offers the best GEO audit in Germany?
There is no single best GEO audit. The right one depends on how many questions and AI engines are measured, whether a technical audit is included and what your budget is. This overview presents 6 providers that appeared in our AI measurement, plus PicoBit.AI as the publisher, listed first and openly. Ask each provider which AI engines it measures and how often each question is repeated.
What is a GEO audit?
A GEO audit (generative engine optimization audit) checks how AI engines present a company: whether they mention it, cite it as a source or recommend it, which competitors they name instead, and which technical and content factors explain this. The result is a baseline and a prioritised action list.
GEO vs SEO: how is a GEO audit different from an SEO audit?
An SEO audit looks at how a website ranks in classic Google results. A GEO audit looks at what AI engines say about a company in their answers. The two overlap, because Google AI Overviews draw on the Google index, but ChatGPT, Copilot and Perplexity also use other sources.
How much does a GEO audit cost?
It depends on how many questions and AI engines are measured and whether a technical audit is included. At PicoBit.AI the Basic Check costs €950 and the Full Analysis from €3,500 (excl. VAT, one-off). Many providers quote after a first call.
How long does a GEO audit take?
It depends on the scope: the number of questions, the number of AI engines and whether the technical side is checked. Ask up front when you will get the report and the review meeting.
How do I measure AI visibility?
Ask your buyers' questions in several AI engines, each question several times and in fresh sessions. Count separately how often you are mentioned, cited as a source and recommended. Only repeated runs give a reliable picture.
Does a GEO audit cover Google AI Mode?
A good one should. Google AI Mode is a separate AI search mode in Google and gives different answers from the AI Overviews above the results. PicoBit.AI measures both separately.
Is answer engine optimization the same as a GEO audit?
No. Answer engine optimization (AEO) is the ongoing work of getting cited in AI answers. A GEO audit is the measurement before that work starts, so you know where you stand and what to fix first.
Can I run a GEO audit myself?
You get a first impression by typing your buyers' questions into ChatGPT or Google yourself. For a reliable result you need several engines, repeated runs in clean sessions and a documented evaluation. A single answer can mislead.
What happens after a GEO audit?
You get a prioritised action list: technical changes, content, consistent company data and sources outside your website. That is where AI search optimization starts. Then you re-measure against the same baseline. Only movement beyond the spread counts as change.
Conclusion
A GEO audit is worth it if your buyers use AI engines to find suppliers. Compare above all: how many engines are checked, whether each question is measured more than once, whether the technical side is included, and what the audit costs.
Where does your company stand in AI answers today? Send us one question your buyers ask. We check it and reply with a first read.
We review and update this overview regularly. Missing a provider or spotted an error? Write to us: hallo@picobit.ai
About the author
Boze Bago
Founder of PicoBit.AI · GEO & AI SEO
Boze Bago is the founder of PicoBit.AI and leads strategy and measurement. He measures how ChatGPT, Gemini, Copilot, Perplexity, Claude and Google's AI features mention companies, and turns that into concrete actions.
More overviews and sources
More overviews by PicoBit.AI
- 7 best GEO agencies in Germany and the DACH region for B2B (2026)
- 7 best AI SEO agencies for B2B companies in Europe (2026)
Read more
- How we measure: methodology
- Visibility audit and Basic Check
- Technical implementation
- Correcting false AI statements
- How much does a GEO agency cost?
Sources
- Pew Research Center: Google users are less likely to click on links when an AI summary appears, 22 July 2025
- SISTRIX: AI Overviews in Germany, how much click-through rates really drop, February 2026
- G2: 2026 AI Search Insight Report, March 2026
- PicoBit.AI: own measurement of 25 September 2026 (question "Where can I get a GEO audit in Germany?", in German, 5 AI engines × 3 runs, German connection)
- Websites of the listed providers, checked on 7 October 2026